Gizmo Ground

MediaTek announced the launch of their MT6573 3G platform. MediaTek has worked on the MT6573 keeping in mind the demand in emerging markets for cheaper 3G smartphones. MediaTek feels that currently, users are willing to sacrificeperformance and features for the sake of getting cheaper handsets.
The MT6573 platform incorporates a highly-integrated, core chipset, a full range of connectivity solutions and supports the latest versions of the popular AndroidTMoperating system. The MT6573 platform supports a quad-band, 3G/HSPA modemwith mobile broadband rates of 7.2Mbps in the downlink and 5.76 Mbps uplink, as well as quad-band EDGE.
The integrated applications processing system combines a 650 MHz dedicated ARM 11subsystem for the Android operating system; support for advanced 3D graphics; multi-format video capture and playback up to FWVGA 30fps; high-resolution camerasupport to 8MP and a high-end FWVGA, touch-screen display. The platform chipset is completed with a full range of connectivity solutions for Bluetooth, WiFi, GPS, FM radio and Mobile TV from MediaTek.
The core chipset of the MT6573 integrates the modem, applications, multimedia subsystem and all necessary power management functions into a single SOC. Combined with a single-chip, multi-mode, multi-band transceiver, it enables extremely small footprints that allow for smaller, more innovative industrial designs and form-factors.
Additionally, the integrated 3D graphics capability brings gaming and user interface capabilities that were previously available only to high-end smartphones. Finally, the platform provides advanced camera and multimedia features that include smile and face detection, panorama and burst shot, as well as high-resolution video capture and playback. The platform can be delivered as a full system solution consisting of hardware reference design and fully-tested, compliant software suite that can improve design efficiency and speed time to market for customers in the rapidly changing smartphone market.
MediaTek is committed to ensuring that wireless consumers across the globe can access the most advanced mobile technologies. We see a huge appetite for lower-cost smartphones today is being addressed by sacrificing user experience and features. We believe that our new MT6573 platform enables our customers to meet this consumer demand and bring unprecedented levels of performance to lower-priced smartphones," said Jeffrey Ju, General Manager of the Smartphone Business Unit at MediaTek.